The lore of elemental is completely new, and it is not just re-using the most common fantasy figures (elves, orcs, dwarves). Because of this, a big problem with the lore of Elemental is that it takes time to absorb. I love it, it is beautiful in its own right. BUT I love it because I played it a lot. I think the game still faces the same problems as it did before as far as introducing the lore to new players goes.